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We invite you to take a few moments to let us know what you are looking for in a new home and community. Please select the survey which best describes your home buying situation:
First Time BuyerMoving UpChanging Life style

Moving Up Survey

Section 1: General Layout, Interior Features & Finishes

As a current homeowner wishing to move up to a larger home, you are no doubt looking for alternative layouts as well as features and finishes in your next home that you don't currently have. We would like you to tell us what your wish-list is so that we can take these factors into consideration as we design our new homes.

Q1. If you had an extra $5,000 to spend on upgrades to any area of your next new home and could spend it in the following areas, which one would you select?
A. Upgrade Interior Finishes
B. Upgrade Electrical/Plumbing Features
C. Improve Energy Efficiency, Energy Star Certified
D. Upgrade Exterior of home
E. Upgrade Kitchen

Q2. In your next home, how many bedrooms would you prefer?
A. 2 or less
B. 3
C. 4 or More

Q3. In your next home, what exterior finish would you prefer?
A. Siding
B. Siding and Brick
C. Full Brick
D. Stone and Brick
E. Stucco

Q4. The following are alternative kitchen/family room arrangements. Please select you most preferred option that you would want in your next home.
A. Visually open, separated by a half-wall
B. Completely open
C. Completely separate
D. Oversized kitchen and no family room

Q5. The following lists different features of a new home. We would like to know from you the importance of each feature likely to influence your decision at the time of purchase:
Feature Essential / Must have Desirable Not Important
1. 2nd floor laundry room
2. Energy Star
3. Air conditioning
4. Walk-in pantry
5. Gas Fireplace
6. 9' Ceiling
7. Living room
8. Front porch
9. Lot with trees

Q6. If the following items were offered as standard options in your kitchen at no additional cost to you, which three items would you select?
1. Larger kitchen
2. More cabinets
3. Built-in pantry
4. Extra counter space
5. Upgraded cabinets
6. Stainless steel appliances
7. Oversized kitchen island
8. Ceramic tile backsplash

Q7. If the following items were offered as standard interior finishes and features throughout the house at no additional cost to you, which three items would you select?
1. Crown moulding
2. 9' Ceilings on main floor
3. Upgraded carpeting
4. Upgraded Lighting / Fixtures
5. Upgraded kitchen cabinets
6. Tiled showers
7. Hardwood floors
8. Ceramic tile in hall, kitchen and bathrooms
9. Oak stairs

Q8. The following is a list of tradeoff features regarding basic house design. Please circle each of your preferred choices from 1 to 7.
Choice A or Choice B A or B
1A. Bigger house, fewer amenities or 1B. Smaller house with high quality products and amenities or
2A. A much larger family room and no living room or 2B. Family room and living room about equal in size or
3A. An open living room/dining room or 3B. Distinct and separate dining and living rooms or
4A. Larger than average kitchen and smaller living area spaces or 4B. Typical kitchen and living areas or
5A. More space in master bedroom and less space in ensuite or 5B. Less space in master bedroom and more in ensuite or
6A. Two full master bedroom suites plus one standard bedroom or 6B. One full master bedroom plus three standard bedrooms or
7A. Master bedroom on the first floor in a two-storey home or 7B. Master bedroom on the second floor in a two-storey home or

Section 2: ABOUT YOUR HOUSEHOLD

Q9. Which one of the following factors would most likely encourage you to consider a move within the next three years? Please circle only one.
A. Current house size inadequate
B. Current type of home not suitable
C. Current lot size inadequate
D. Want more open concept plan
E. Want more features in my house
F. Want a single-detached house
G. Want a double-car garage
H. Want to downsize

H. Want to upgrade

Q10. What is the approximate size of your current home?
A. < 1500'
B. 1500' - 1800'
C. 1900' - 2200'
D. 2300' - 2600'
E. 2600'+

Q11. What approximate size of home would you consider in your next move?
A. < 1500'
B. 1500' - 1800'
C. 1900' - 2200'
D. 2300' - 2600'
E. 2600'+

Q12. What is the approximate age range of the household head(s)?
A. < 35
B. 35 - 44
C. 45 - 54
D. 55 - 64
E. 65+

Q13. If you were to consider a move in the future, which location (name of municipality) would be your most preferred?
Location

Please list the top five features that influence your preference about this community(Mill Pond, Cambridge):
1.
2.
3.
4.
5.

Q14. Do you have any other feedback or input that you would like to provide us as it relates to new housing and what you would ideally like to see offered in the market? Please explain:

Additional market research in the form of housing design focus groups will be undertaken as a result of this research. If you would like to be contacted in the future to be a participant in these design focus groups, please check the following box:
Yes, contact me
Name
Contact Phone Number
Address
All information is confidential and will not be sold or given to any other agency or group. The purpose is research only, not sales. Unless indicated above, you will not be contacted again on this topic in the future.
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